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Track Competitor Website Changes

Get alerts when competitors update their sites

Know about strategic moves the same day they happen-not weeks later on a sales call

Edit the prompt below to customize. Set up in 2 minutes.

Ideas for tweaks

  • Add /careers pages to spot hiring surges
  • Send to email instead of Slack
  • Draft email for me to send to exec team with analysis

How it works

Example output
Sent to Slack

🕵️ Competitor Update - New Asana Positioning

Homepage headline changed:

  • Before: "Work on big ideas, without the busywork"
  • After: "The #1 AI work management platform"

Analysis: Asana is repositioning around AI to compete with Notion and ClickUp. They're moving away from task management toward "work intelligence."

View Asana's site

Who it's for

Product Marketers, Competitive Intelligence Teams, Sales Enablement, Product Managers, GTM Leaders

Why you need it

Stop learning about competitor pivots from lost deals. Update your battle cards in real-time and adjust positioning before the market notices.

Runs

Daily at 9am

Tracks

Any webpage (homepage, pricing, features)

Integrations needed

Slack



FAQ

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